Free Content Ideas and Hashtags for Fitness Creators

Following our “3 Tips for Building a Fitness Brand on Instagram” blog post, we wanted to share a list of free content ideas and hashtags for fitness creators who are trying to grow their audience on Instagram, YouTube, TikTok, and other social media channels!


Free content ideas

Last updated October 18th, 2023

  • Budget-friendly grocery lists for healthy eating
  • Why drinking a lot of water matters
  • Your favorite caffeine drinks and what to look out for
  • How to meal prep and make it a habit (in a fun way)
  • Breakfast, lunch, and dinner photos on training days
  • Not what you eat, but *why* you eat certain foods
  • What supplements to take for hitting protein goals
  • How to stay on track during the holidays
  • How to motivate yourself to workout
  • Free guided at-home workouts (IG Live or YouTube)
  • Snacks for on-the-go or sweet tooth
  • Instant pot, slow cooker, or air fryer recipes
  • Macros for your body type and size
  • Hormones and why they matter
  • Your favorite workout gear
  • How to create boundaries around fitness
  • How you became more confident at the gym
  • Your transformation or body positivity story
  • Favorite stretches or techniques for recovery
  • Total body strength workout
  • Total body HIIT workout
  • Low-intensity cardio workouts
  • High-intensity cardio workouts
  • Fun active rest day ideas (hiking, exploring the city)
  • Education around foam rolling and SMFR
  • How to stop comparing yourself
  • Different types of cardio
  • What is a “split” and how to schedule workouts for the week
  • How to take it easy with injurier
  • Weight loss myths and metabolism
  • Favorite fruits or veggies for daily snacks
  • Why carbs matter and how its harmful to cut them
  • How to incorporate alcohol into your routine
  • How to make sure you can recover from fun nights out
  • What to order (or how to let go) of anxiety eating at restaurants
  • How to eat while traveling, on vacation, or with family
  • How to surround yourself with positive influences
  • How to set boundaries with family or friends
  • Why you should never use the word “diet”
  • How to cope with quarantine blues

Free hashtags

Remember, you don’t always need to post hashtags inside of your caption, you can comment on your post so it doesn’t muddy up the main message of your caption.

Last updated October 18th, 2023

  • #igfitness
  • #fitnessplayground
  • #gymlife
  • #workingout
  • #fitnesspeople
  • #followfit
  • #fithumans
  • #fithour
  • #fitnesstime
  • #fitnesspowers
  • #gymlife
  • #fitness
  • #onlinecoaching
  • #personaltrainer
  • #bootybuilder
  • #cleaneating
  • #healthycooking
  • #cleanrecipes
  • #budgetmeals
  • #healthychoice
  • #whole30
  • #cleanRecipe
  • #eatclean
  • #glutenfree
  • #vegan
  • #paleo
  • #fitfood
  • #healthylifestyle
  • #healthyrecipes
  • #eatclean
  • #organic
  • #foodporn
  • #protein

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